Success Story Snapshot

THE PROBLEM – “I needed something that would run by itself.”

Dr. Webb was running her psychologist practice 5 days a week and had just finished the second successful launch of her new online program, Fuel Up For Life. This second launch had not taken nearly the amount of time it had creating the first launch and she realized she might be able to take it even further and find a way to have the launches run by themselves.

She was happy with the results of her launches, but they did take time and effort away from what she was really wanting to do – write and publish her second book. And she didn’t like the rollercoaster ride of income generated by the launches, never knowing how much she could count on until the launch was over.

THE ACTION – “She can turn her launches into an evergreen funnel that would scale.”

Tabitha Moore partnered with her to turn her funnel evergreen. Combining the ASK Method® with Product Launch Formula® creates the most powerful marketing tool around.

“I knew right away that creating her evergreen funnel would take Dr. Webb’s online business to the next level.”

THE TURNING POINT – “We need to reach more people with my message, and give them the opportunity to take my program.”

Dr. Webb wrote a weekly column in Psych Central and ended each article with an invitation to take her Childhood Emotional Neglect Questionnaire. This column was her biggest source of traffic for her new evergreen funnel. And it did well, converting about 250 leads each week. This gave her enough people going through her funnel to generate sales each week.

However, she was only getting a 17% conversion with her questionnaire.

When Tabitha revised her questionnaire landing page using an ASK Method® template, her conversion rate jumped from 17% to 42% overnight. She now had about 1,000 leads each week from this traffic source.

THE RESULTS – “I don’t have to do anything other than write a weekly article!”

Dr. Webb’s #1 online goal is to create an automated evergreen funnel that can scale.

The new funnel started generating an average of 250 leads per week. Revising the CEN Questionnaire landing page increased that average to 1,000 leads per week.

Then, she started writing for Your Tango, another online magazine, and added over 20,000 new email subscribers within just one week.

In all, she has generated over 70,000 new email subscribers within the first year of her new evergreen funnel…

And taken hundreds of people through her program, generating 6 figures in profits for her.

All without paying for her leads. (In fact, she actually gets paid to write her weekly column in Psych Central!)

This allowed her to go from working 5 days a week with her therapy clients, to only 3 days a week right away so that she could spend the other 2 days writing and publishing her 2nd book.

And that’s not all.

Dr. Webb’s first book: Running on Empty, has been growing in popularity since it was included in her evergreen funnel. She is now selling over 2,500 copies a month. That’s a fantastic success considering that the book was originally published in 2012.

FUTURE GROWTH – “My goal is to keep reaching more and more people with my message.”

Now that Dr. Webb has found an evergreen funnel formula that converts, she is looking to scale and expand in a MASSIVE way.

She has just published her second book: Running on Empty No More and would like to create a second program based on this book. She is also looking into creating an online program that would teach therapists all over the world the techniques she uses to help people with Childhood Emotional Neglect recover and thrive!

And with the results she’s already achieved so far, it doesn’t look like anything will stop her from getting there.

When asked about how it was to work with Tabitha on this amazing evergreen funnel, she replied: “I never would have thought that marketing and psychology could work together. But Tabitha’s skills bring to the table exactly what I’m missing: the ability to reach out and touch infinitely more people. I can’t imagine where I would be without her!”

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